Talent Matters

Building Workforce Trust and Security During Disruptive Times

Employers engender trust in their people when they demonstrate authentic engagement efforts.

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By: Ruby van den Hoff

Managing Director, Randstad Sourceright

Photo: Kazakov/stock.adobe.com

With the global economy facing growing uncertainty, employers more than ever have to be agile in their talent strategies. This is especially true for medical device and other life sciences companies, which are seeing huge shifts on a number of fronts, including how work gets done, geopolitical trends, and evolving public health policies. As they busily adapt to these dynamic times, organizational leaders can easily lose sight of one of the most important mandates of workplace management: building trust and security.

At a time when the proliferation of artificial intelligence (AI) and a softening global economy have workers on edge, medtech employers should serve as a north star to ease career anxieties. While some may see this as a monumental challenge, the task of helping employees adapt, grow, and thrive brings myriad rewards. Better workforce performance, improved talent attraction, and high job satisfaction are just a few. Most importantly, employers engender trust in their people when they demonstrate authentic engagement efforts. These benefits all lead to more device innovation and a competitive business advantage.

Growing Workforce Anxiety

In recent years, the life sciences workforce, particularly those in medtech, has come under tremendous stress in their jobs. Since the pandemic, companies have shifted business priorities due to prevailing healthcare spending trends. This has resulted in downsizing in some specialties and increased investments in others, such as AI enablement. For talent, this has been a disruptive period in which the half-life of skills is shortening and the mandate for upskilling is more pressing than ever. 

According to Randstad’s 2026 Workmonitor research, which surveyed over 27,000 workers and 1,225 employers in 35 markets, about a quarter of talent working in the life sciences sector believe their job will disappear in the next five years due to AI, and more than one in three worry that entry-level jobs will disappear because of AI.1 A plurality also believes AI investments will more likely benefit their company than themselves, with 46% of life sciences workers feeling this way.

And it’s not just AI proliferation that has people on edge; 44% of life sciences talent are worried about job security due to economic uncertainty. Furthermore, in the U.S., the American Psychological Association reported last year that government policy changes have also increased anxiety among American workers, with 65% saying their company has been affected by these shifts.2 In fact, one in five said the impact has been significant or drastic.

These concerns can significantly erode engagement and productivity and distract from job focus. Moreover, fear and anxiety lead to greater job switching and loss of high-quality talent as they seek more secure roles. According to Forbes, anxiety is now the number one presenting issue among American workers, topping depression, stress, partner/relationship issues, family issues, addiction, and grief among other topics people seek help for.3 Additionally, the World Health Organization finds that an estimated 12 billion working days are lost to anxiety and depression each year. While burnout is a major factor, a lack of transparency and empathy from employers can exacerbate these feelings.

Three Tips for Confidence Building

While the convergence of socio-economic and geopolitical developments is challenging many workers’ sense of security and trust, medtech employers have an opportunity to lead them through these turbulent times and emerge more resilient and adaptable. Of course, device makers themselves are grappling with a wide variety of challenges as well, such as supply chain disruption, ongoing tariff disputes, and regulatory changes, but leaders should make workforce confidence a top priority. Such investments will have immediate and long-term measurable benefits that will accelerate innovation and topline growth. Furthermore, the return on investment will far exceed the costs. Following are three areas upon which to focus to strengthen employees’ sense of security and trust. 

Authentic and Regular Communications

During times of uncertainty, leaders should offer unvarnished but reassuring direction to their people. Whether the messaging is about the impact of evolving regulations, updates to product lines, or changes to team structure, clear and genuine communication should regularly cascade from the C-suite to the rank and file and connect to the company’s core mission of improving patient outcomes. Be purposeful and direct about the impact on the workforce, support mechanisms available, and how employees can follow up with questions and comments. Remember, communication runs both ways, so be sure to regularly survey the workforce to understand their concerns and desires for the business. 

Provide Visible Career Paths

Helping talent understand how they can thrive in their current and future roles maximizes engagement and retention. When workers are on edge due to AI and economic uncertainty, offering growth and opportunities eases career anxieties, as can highlighting pathways to transition into other areas like digital health, AI-driven diagnostics, or advanced quality assurance roles. By outlining the skills required for advancement and establishing transparent processes for internal mobility, employers demonstrate a commitment to their talent’s long-term success. This strategic focus on development not only improves talent attraction and retention but also builds greater trust and security, ultimately leading to better workforce performance, job satisfaction, and a competitive business advantage.

Futureproof People’s Skills

Medtech companies grappling with rapid technological shifts can only be competitive when their people are gifted with the right skills. The mandate for upskilling is more pressing than ever, and should focus on areas critical to product development, like data analysis for clinical trials and ethical AI deployment for medical devices. Nurturing competencies such as critical thinking, creative problem-solving, and emotional intelligence will also be key. Proactively equipping talent with these skills will ensure companies sustain innovation and competitiveness while demonstrating a tangible commitment to the workforce and transforming anxiety into engagement.

Conclusion

Today’s dynamic medtech market can pose much anxiety and insecurity among the sector’s workforce. Employers, however, can take the lead in helping them feel more secure and purposeful through these important initiatives. By prioritizing workforce confidence through authentic and regular communication, providing visible career paths, and strategically investing in future-proof skills, leaders can actively transform employee anxiety into engagement. These initiatives not only build essential trust and security but also serve as a powerful engine for accelerating device innovation, securing high-quality talent, and ultimately ensuring a competitive business advantage in a time of disruption.

References
1 tinyurl.com/mpo260341
2 tinyurl.com/mpo260342
3 tinyurl.com/mpo260343


MORE FROM THIS AUTHOR: Three Levers to Help Navigate Medtech Uncertainty


Ruby van den Hoff is the managing director of EMEA-based global accounts and life sciences for Randstad Enterprise. She works with Fortune 500 companies to develop and deliver solutions that improve and drive strategic access to talent. van den Hoff has more than 15 years of experience in recruitment and workforce consulting with major global clients and has worked for more than 10 years delivering contingent and permanent solutions for major life sciences companies. The emphasis has always been on improving the quality of her clients’ talent acquisition strategies.

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